Augmented reality (AR) pioneers 8th Wall and cross-platform avatar company Ready Player Me announced on Tuesday that they have entered into a partnership to create developer tools to integrate immersive browser-based experiences with custom avatars.
The new integration features will allow users to deploy their custom avatars to virtual and augmented reality (VR/AR), as well as web 3D platforms on mobile and PC.
Ready Player Me custom avatars allow users to interact in virtual spaces across the metaverse with their own individual style and non-fungible tokens for virtual clothing, branding, and other features.
The partnership will provide users with WebAR experiences through 8th Wall’s project library, which has grown rapidly over the past few months.
Partnership for the Future of Avatar Development
People can drive their avatars using 8th Wall’s Face Effects feature, using front-facing cameras on smartphones and PCs, to join a growing list of Metaverse platforms and apps. They can also overlay their creations in real environments with rear-facing cameras with Android and iOS smartphones.
The latter, known as 8th Wall’s World Effects feature, uses the Palo Alto-based company’s metaversal deployment of hardware such as VR headsets, AR-enabled glasses and smart phones and 3D platforms on desktop computers and laptops.
Developers can also create WebAR creations all at once and integrate final projects across devices, dramatically reducing development time and increasing the reach of experiences.
Those interested in developing their own experiences can access Ready Player Me’s sample project in 8th Wall’s Project Library and play Summit Scramble, a cross-platform multiplayer gaming experience for Meta’s Quest and the HoloLens line of headsets. Microsoft.
Timmu Tõke, co-founder and managing director of Ready Player Mesaid in a statement,
“We are delighted to continue our collaboration with 8th Wall. Their tools make it easy for WebAR developers to turn their ideas into reality and share them with the world. We can’t wait to see how the 8th Wall developer community uses Ready Player Me avatars in their experiences.
Erik Murphy-Chutorian, CEO and Founder of 8th Wallexplained that he was “extremely excited” to collaborate with Ready Player Me to develop new avatar platforms, adding,
“Avatar plays a vital role in our digital identity and giving users the ability to create, personalize and engage their avatar in projects powered by the 8th Wall will make those experiences even more personal and meaningful”
The comments come after Ready Play Me partnered with WebAR company Aircards, Yahoo Creative Studios and Ringtail Studios to promote the release of hit sci-fi film Dune last year, allowing fans to create their own bespoke avatars with disguises of the fictional planet Arrakis.
have you seen the #DuneMovie again? 👀
Create your own Dune avatar with Ready Player Me at https://t.co/V9xNBKi8Ju pic.twitter.com/LgpOqlSAtN
– Ready player me (@readyplayerme) November 5, 2021
The Tallinn, Estonia-based company has also collaborated with Yahoo’s Electric/City for an immersive shopping experience combining technologies such as real-time 3D modeling (RT3D), WebAR, blockchain, NFT, 4K video and stereoscopic video 360 degrees to promote clothing. Charli Cohen and other brands.
Avatars have become a key part of the Metaverse at many of the biggest tech companies in the industry, including the XR Meta Platforms Horizons app suite, Microsoft Mesh, NVIDIA’s Omniverse, AltspaceVR, Glue, MeetinVR, ENGAGE, and many other platforms.
Avatars, a digital representation of individual users interacting with the space communication platform, offer tremendous benefits to the growing XR industry for content creators generating new revenue streams with NFTs as well as tools. that brands can use to interface with consumers.